INBETWN®

AI-native creative technology studio — Auckland, NZ

The studio
in between

We partner with ambitious businesses to design beautiful digital experiences and build intelligent systems that solve real problems — websites, AI, automation and custom software.

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Woven mesh pulled toward a single point — the pull of what's next

The gap — 01

Most businesses are stuck between the old world and the AI world. We exist to carry them across with craft, code and intelligence.

Selected work — 02

02 live projects

Proof over promises

Capabilities — 03

Outcomes, not deliverables

What we actually do

01

Digital Experience

Websites that look like the work you actually do.

  • Marketing websites
  • E-commerce
  • Brand & art direction
  • Motion & interaction
  • SEO & performance
02

AI Enablement

Intelligence embedded where your customers already are.

  • AI receptionists
  • Lead qualification agents
  • Knowledge assistants
  • Conversational search
  • AI strategy & audits
03

Business Automation

The busywork, handled while you sleep.

  • CRM & pipeline automation
  • Booking & intake flows
  • Document generation
  • Reporting dashboards
  • Back-office workflows
04

Custom Software

When off-the-shelf stops being enough.

  • Internal platforms
  • Customer portals
  • Operational tooling
  • Creative technology
  • Prototypes & pilots

The Lab — 04

Where we sharpen the tools before they touch client work. Experiments, prototypes and studies — ten hand-coded concept sites and counting, each built in the open.

Enter the Lab ↗
Flow-field study from the Lab
Lab.001 — Flow field study

The studio — 05

Philosophy & people

Small by design. Serious by default.

Studio Inbetwn is a founder-led studio — engineering leadership, product thinking and AI under one roof. No account managers, no hand-offs, no juniors learning on your budget. The person you talk to is the person who builds.

average first ship
2–3 wks
client-owned code
100%
lab experiments live
10+
AI answering for clients
24/7
Dithered sphere study

Fig. 05 — every pixel here is code. So is the rest of the site.